Milwaukee Summerfest

Milwaukee SummerfestMilwaukee Summerfest takes place in Milwaukee, Wisconsin

Milwaukee Summerfest 2012 dates – June 27th to July 1st and July 3rd to 8th

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2012 – LINE UP
Wednesday 27th June – Rascal Flatts, Little Big Town, Eli Young Band, Edens Edge
Thursday 28th June – Foo Fighters
Friday 29th June – Train, Kelly Clarkson, Brett Dennen
Saturday 30th June – Lady Antebellum, Darius Rucker, Thompson Square
Sunday 1st July – The Beach Boys
Wednesday 4th July – Iron Maiden, Alice Cooper
Thursday 5th July – Zac Brown Band
Friday 6th July – Big Time Rush, special guests Cody Simpson and Rachel Crow
Saturday 7th July – Aerosmith, special guests Cheap Trick
Sunday – July 8th – Neil Diamond

Rock Stage Line up:
We Came as Romans, Gary Clark Jr., The Hives, Abagail Grey, Capitals, Red Hot Chili Pipers, All That Remains, Devotchka, Fountains of Wayne, Motion City Soundtrack, Art of Dying, Adelita’s Way, Hollywood Undead, Halestorm 

The History of Milwaukee Summerfest

Summerfest was conceived in the 1960s by then-mayor Henry W. Maier. Inspired by his visit to Oktoberfest in Munich, Germany, Maier envisioned a similar ethnic-themed festival in Milwaukee, and in 1962 formed a panel of business and civic leaders to study the feasibility of a large-scale summer festival. By the middle of the decade, the panel drew up a proposal for a 10-day multi-event festival with the proposed name of “Milwaukee World Festival,” which was changed briefly in 1966 to “Juli Spaß” (German for “July Fun”) and then to “Summerfest.”

The inaugural Summerfest was held in July 1968 at 35 different locations throughout the city (including Milwaukee County Stadium and Milwaukee Arena), and its events ranged from concerts to a film festival, an air show, and even a pageant. The first Summerfest was regarded as a success; the second event in 1969, was less successful, as it was plagued by additional venues, inclement weather, and severe financial debt. In 1970, a permanent central location was decided upon, and Summerfest moved to a former Nike missile site on the lakefront, where it continues to be held to this day. Also that year, Summerfest introduced its red “smiley face” logo, an insignia that has become synonymous with the event. The logo was designed by local graphic artist Noel Spangler.

It was also in 1970 that Henry Jordan became executive director of Summerfest, a title he held during the event’s early years until his death in 1977. Another public face in that position was Elizabeth “Bo” Black, who became executive director in 1984. Through her fundraising and organizing, she became a local celebrity (and almost as much a recognizable part of Summerfest as the smiley face logo) until her departure in September 2003.

Summerfest celebrated its 40th anniversary in 2007. The event’s history was the subject of “Summerfest Stories”, a documentary that aired in June 2007 on Milwaukee Public Television.

Summerfest Line Up – 2011
Peter Gabriel, Kanye West, Kid Cudi, Toby Keith, Eric Church, Kid Rock, Def Leppard, Heart, Sheryl Crow & Leroy Powell & The Messengers, The Black Keys, Special Guests Florence + The Machine and Cage The Elephant, Katy Perry, Jason Aldean, Chris Young & Thompson Square, Britney Spears, Nicki Minaj, Jessie and the Toy Boys and Nervo, Sugarland, Sara Bareillas and many more…

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